Terry Coombes, EzineArticles Diamond Author

Don’t Forget To Read The Instructions

I’d spent enough time – it seemed like years – learning (or at least, reading) all about Internet Marketing. I’d lurked on forums based in both the UK and the United States reading about the fortunes people were making. I’d bought Rosalind Gardner’s SuperAffiliate Handbook and read it over and over again, so I knew my stuff. I was well versed in the methods used in 30-day challenges and I could do it all with my eyes shut. Okay. Time to stop reading and get down to work. Take Massive Action… that was the rallying call.

I paid a premium to join the Warrior Forum War Room and within a few hours, I’d found a product to promote. A Warrior was “giving back a ton of information” to fellow Warriors with a full course, including step-by-step details on how to promote his ClickBank offer. I couldn’t believe my good fortune.

I bought a domain name (a few, actually), changed the nameservers to point to BlueHost, then installed WordPress. I spent a couple of days setting up the site, making some snappy graphics and sounds and wrote a terrific review of the product (yes – I’d bought the product through my ClickBank affiliate link and yes, it was a good product). Did all the recommended SEO things – H1 tags, keywords in the <img> alt tags, etc. Then I looked around for “leaks” – places where my visitors could sneak out unnoticed and I blocked them all up. The only way out of that page was to click on my ClickBank link. Gotcha!

I know I had all the free traffic methods covered, but on top of that I decided to make sure, by using Adwords. Set up my campaign with Google.  All set to go and Google stopped me. I couldn’t believe it. I’d paid good hard-earned money for this advertising campaign! What right did they have to stop my potential customers discovering my product links? Not only that, but they left me to guess what I was doing wrong.

Eventually, after much, MUCH reading of the rules, it seemed that Google didn’t like me setting traps. So, PPC was not as straightforward as I’d been led to believe, after all. So, let this be a lesson to us all – READ THE INSTRUCTIONS FIRST.

Back to the War Room for another idea.

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